New WhatsApp Inbox · Voice Agents · AI Studio · MCP for Claude & Cursor

The AI-native suite
that calls your leads. answers your WhatsApp. works your pipeline. answers your team. drafts your proposals. runs your ads.

Graciax is CRM, HRMS and GST-ready Books with AI in every workflow. One CRM for everything a sales team does, with an agent for every job: a voice agent rings new leads in about ninety seconds, a receptionist answers your WhatsApp, and agents you hire from a chat score, assign, follow up and chase payments. One MCP server plugs your whole business into Claude and Cursor.

Every AI action is approval-gated Works on the phone line you already own Unlimited users, metered AI
AgentsApprovalsRun logContext AI wallet 48,210 credits
Your agents
AR
Arjun
Caller · on arrival
Working
NI
Nia
Triage · on arrival
Working
PR
Priya
WhatsApp receptionist · always on
Working
DE
Dev
Messenger · twice daily
Approval
ME
Meera
Watcher · every 30 min
Sleeping
RA
Ravi
Reporting analyst · nightly
Sleeping
Run logLive
60-second tour

See it in motion.

Pipeline, AI calling, call summaries and AI Studio, in one minute. No sound.

Trusted by 150+ growing businesses across India

Customer logo Customer logo Customer logo Customer logo Customer logo Customer logo Customer logo Customer logo
AI everywhere

Not a chatbot bolted on.
AI inside every workflow.

From the first ring to the final invoice, Graciax puts a model to work wherever a person used to wait. You approve, it executes, everything is logged.

AI StudioA chat with your whole business already connected

Ask, act and hire agents from one thread. Leads, tickets, calls and transcripts, invoices, team KPIs, all in context. Reads are instant; anything that sends, spends or hires shows an approval card first. It searches the web for a brief, writes reports you open by link, and draws creatives and video.

Which leads from Meta Ads last week are still unowned?
6 leads tagged meta-ads have no owner. Rahul K. (Mumbai), Sneha S. (Pune) and 4 more. Want me to assign them round-robin to the Housing · West pool?
search_leadsassign_leadClaude · Gemini · GPT · Grok · BYOK

AI AgentsHire an agent with one job

Describe the job in plain words, or pick a finished template: WhatsApp receptionist, follow-up messenger, pipeline watcher, revenue collector, reporting analyst, ad campaign manager. One model, a tool ceiling, a daily credit cap and working hours.

TriageCallerMessengerWatcherDeep workerManagerWhatsApp receptionist

Voice AgentsA new lead arrives. Ninety seconds later, their phone rings.

Introduces itself as AI, qualifies, then transfers to a person or books a callback in a real free slot. Hindi, Tamil, Telugu, Malayalam and 70+ more languages, on your own number. Answers inbound too.

Arjun (AI): Hi Rahul, calling from Skyline Homes about the 2BHK you enquired on. Is Saturday morning good for a site visit?

Call intelligenceEvery call transcribed, summarised, searchable

Human calls and AI calls alike get a transcript plus intent, objections and next step. Search across every conversation your team has ever had.

Sneha S. · “too expensive vs Lodha”04:12
Arjun M. · “need payment plan02:47
Rahul K. · “discount for full payment?”06:03

WhatsApp InboxOne WhatsApp number for the whole team, answered by AI first

Connect your business number on any of fifteen providers and every chat lands in a shared inbox. A WhatsApp receptionist answers new conversations within seconds from the lead record, books and writes notes. The moment a person replies, the agent steps back on that thread.

Hi, is the 3BHK in Andheri still available?
Priya (AI): Yes, two units left, from ₹2.1 Cr. I can hold a site visit this Saturday at 11am. Shall I book it?
WATI · Interakt · AiSensy · Gupshup + 11 morePriya R. took over · agent stopped

SMS & EmailText or mail a lead, or let an agent do it

Forty SMS gateways on one outbox, an SMS button on every lead, and email from your own SMTP. Agents text and mail inside approved templates, with your approval.

40 SMS gatewaysDLT templates

Reports & nudgesA report you open by link. A nudge that reaches a phone.

Agents write branded reports with charts, saved behind a shareable link and printable as PDF, and nudge team members with an in-app and phone push.

Morning reportShared by link
NudgesIn-app + push

Campaign StudioAds that tune themselves to your pipeline

Meta, Google and ChatGPT Ads connected. A Campaign Manager agent checks funds and performance twice a day, judged on real CRM leads. Every budget or creative change is an approval card.

Blended CPL₹412 ↓18%
Qualified leads132

HRMS AI AssistantHR answers in plain language

Employees, managers and HR ask about leave, attendance, payslips, policies and reports. Role-scoped, so everyone sees only what they should.

Who’s in today?
142 of 156 checked in. 9 on approved leave, 5 unmarked. Want the list of unmarked?

AI Creatives & VideoAd creatives and videos, from a sentence

Posters, banners, product shots and social posts with your exact copy rendered, on Gemini, GPT Image or Grok Imagine. Brand videos up to 148 seconds on Veo. Reference images and brochures welcome.

SquareStoryLandscapeVideo

GuardrailsAutonomy with a leash you hold

Every write is approval-gated by default, every run is logged, and Undo replays an agent’s writes in reverse. Names and phone numbers are redacted before anything reaches a model.

Approve before sending to customers
Approve budget changes above 20%
Never exceed the monthly ad budget
Message leads without approval

MCP & APIBring your own AI. Claude, Cursor, Claude Code.

Graciax ships a first-class MCP server for both CRM and HRMS. Add it as a connector in Claude.ai with OAuth, or paste one key into Cursor. 80+ tools, role-scoped, audit-logged.

CClaude.aiClaude CodeCursor{}Any MCP client
Our Products

Three apps. One operating system
for your business.

Each product is powerful on its own. Together they share your data, your team, one login, and the same AI.

Graciax CRM

Turn every lead into revenue AI inside

Capture leads from every channel, let agents score, assign and follow up, and have a voice agent on the phone before a competitor has opened the email. Every call, human or AI, lands as a transcript and summary on the lead.

  • Voice agents on your number AI
  • Scoring, routing & follow-ups AI
  • Call transcripts & summaries AI
  • Pipelines, IVR, WhatsApp, mobile app
Explore CRM
Android and iOS apps: push alerts, offline-ready, and SIM call capture from the dialler on Android.
RKRahul Kumar
+91 98XXX 12345 · Housing.com
Hot · 84
SSSneha Sharma
+91 90XXX 88421 · Meta Ads
Warm · 62
AMArjun Mehta
+91 98XXX 99012 · 99acres
New · 41
Arjun (AI Caller) qualified Rahul Kumar 92s after the form: 2BHK, ₹85L, Andheri West. Site visit booked Sat 11:00 with Priya R.
Graciax HRMS

HR that runs itself AI inside

Geo and biometric attendance, one-click payroll, full Indian compliance, and an AI assistant that answers leave, attendance, payslip and policy questions for everyone. Managers get headcount, attrition and pipeline reports by asking.

  • In-app AI assistant AI
  • MCP for Claude & Cursor AI
  • Geo & biometric attendance
  • Payroll, Form 16, PF/ESI, POSH
Explore HRMS
96%
On-time attendance today
August payroll run100%
AI Assistant: 3 leave requests are waiting on you. Two overlap the payroll cut-off on the 28th. Approve now or hold?
Graciax Books

Accounting that’s GST-ready by default

Send quotations your customers accept online, raise GST invoices in seconds, and keep a tamper-proof, hash-chained audit trail. A deal closed in CRM becomes an invoice here without retyping.

  • GST invoicing
  • Online quotations
  • Hash-chained audit trail
  • GSTR returns
Explore Books
ININV-2026-0042
Acme Traders · Due 30 Aug
Sent
Sub-total₹1,85,000
IGST @ 18%₹33,300
Total due₹2,18,300
Hash chain verified · audit trail intact
Industries

Set up for how your industry sells.

Vertical packs add the records, rules and screens your trade runs on. Same CRM, same AI, same approvals. Packs run side by side and everyone in the workspace gets them.

Travel and Tours pack

From enquiry to voucher, with an operator you hired from a chat.

Briefs on the lead, proposals that look exactly like the PDF, costing with GST and TCS, suppliers and rate sheets, trips, vouchers and P&L. Travel AI drafts the proposal from the brief and sources the photos. Nothing goes to a client without your approval.

  • Proposal drafted from the brief AI
  • Seasonal net rates looked up AI
  • Vouchers, ops board, trip P&L
  • TCS 27EQ export for the accountant
Travel pack
AI Studio · Travel
YOU
Draft a 5-night Bali proposal for the Sharma family, 4-star, breakfast, departing Mumbai 12 Oct.
STUDIO get_enquiry_context lookup_travel_rates
Drafted Bali Escape, 5 nights: Ubud 2N and Seminyak 3N, private transfers, Uluwatu sunset. Net from your Oct rate sheet, margin 14%. Four photos sourced with credits. Ready for your approval before it goes out.
Real Estate pack

Holds that expire on their own. Demand letters the day a slab is certified.

Unit inventory with timed holds, bookings with construction-linked payment schedules, channel partners with RERA checks. Portal enquiries land in the pipeline and a voice agent books the site visit into a real slot.

  • Site visit booked by voice agent AI
  • 99acres, Housing.com, Magicbricks in
  • Milestones fall due when a phase is certified
  • Lapsed RERA blocks a new booking
Real estate pack
Tower B · Inventory32 units
B-12043BHK · 12F · EastHeld · 5h 12m
B-11082BHK · 11F · WestBooked
B-09033BHK · 9F · NorthAvailable
B-07022BHK · 7F · EastHeld · 0h 41m
Arjun (AI) booked a site visit for Rahul K., Sat 11:00. Slab 9 certified: 3 demand letters due.
Recruitment and staffing pack

Two pipelines, one truth. Fees locked at offer, invoices raised on joining.

Client requisitions with SLA ageing, candidates with scorecards, offers that copy the client’s fee and never change it. Record a joining date and the placement invoice raises itself, with a 90-day replacement clock.

  • Screening calls and callbacks AI
  • Ageing, Hot, Retained, On track flags
  • Scorecards per interview round
  • Placement invoice on joining date
Recruitment pack
Open rolesApplied to joined · 6.2%
Senior Java, FintechSLA 21d · 3 openingsAgeing
Sales Manager, PuneSLA 14d · 1 openingHot
Data Analyst, RemoteRetained · 2 openingsRetained
HR GeneralistSLA 30d · 1 openingOn track
Priya S. joined 1 Sep. Placement invoice raised at 8.33%. Replacement clock: 90 days.
Ecommerce and D2C pack

Confirmation before dispatch. Every time.

Every COD order queues on arrival. Confirm by call or WhatsApp before the deadline, or it cannot take a shipping label. RTO risk is a published score you can argue with, not a black box. Abandoned carts, NDR and returns in one recovery desk.

  • COD confirmation calls AI
  • Campaigns pause on low stock AI
  • RTO risk with published weights
  • Catalogue on days of cover
Ecommerce pack
COD queueAwaiting confirmation · 14
#48211 · ₹2,340Jaipur · deadline 2hRTO 62
#48209 · ₹899Pune · deadline 4hRTO 41
#48204 · ₹1,250Confirmed on callLabel ready
#48198 · ₹3,100Converted to prepaidRTO 12
Arjun (AI) confirmed 9 orders this morning. Campaign “Festive Kurta” paused: variant M under 3 days of cover.
Building and contracting pack · India and UAE

Money moves on certified quantities, not on closing a deal.

Sites, BOQ with executed quantities, RA bills in India and IPCs in the UAE derived from certified work, guarantees, procurement indents, DPR and snags. Retention, tax and terms switch with the jurisdiction.

  • RA bill or IPC, per jurisdiction
  • Bill workings generated, never typed
  • Bonds, indents, DPR and snags
  • Watcher agents flag lapsing bonds AI
Contracting pack
RA Bill 07 · Riverside TowersIndia · GST 18%
This billCertified by client QS₹1,84,20,000
Retention 5%Released at practical completion₹9,21,000
Net payableGenerated, not typed₹2,06,52,420
Marina Villas, DubaiIPC 03 · VAT 5% · AEDBond lapses in 9d
Meera (Watcher) flagged the performance bond to the PM. Indent #22 passed need-by with no PO: task raised.
Fitness and Salon & Spa packs

The book and the renewal list, with follow-ups that write themselves.

Today’s slots by trainer or stylist beside the plans expiring this week. No double-booking, even from two front desks. Freezes extend the end date by exactly the days frozen. A Messenger agent drafts the renewal nudge; you approve the send.

  • Trials booked by voice agent AI
  • Renewal ladder on WhatsApp AI
  • Plans by time, sessions or both
  • Commission frozen at booking
Fitness & Salon packs
Today · KoramangalaTakings ₹18,400
07:00 · Vikram (trainer)Sneha S. · PT session 4 of 10Done
18:30 · Ayesha (stylist)Keratin · 90 min · comm 12%Booked
Rahul K. · Gold planExpires in 3 days · last visit 12d agoRenew
Neha M. · 10 sessions2 left · valid till 30 SepExpiring
Dev (Messenger) drafted 6 renewal nudges on the approved template. Waiting for your approval.
Bring your own AI

Talk to your business from Claude, Cursor or Claude Code.

Prefer the AI you already use? Graciax exposes CRM and HRMS as MCP servers. Your assistant can query leads, search call transcripts, pull KPIs, check who’s on leave or draft a travel proposal, with the same permissions the human holding the key has.

  • One-click connector for Claude.ai. OAuth sign-in, no key to copy. Cursor and Claude Code take a single API key.
  • 80+ tools across CRM and travel, plus seven HR modules: leave, attendance, payroll, performance, documents, compliance and manager reports.
  • Role-scoped and audit-logged. Admin keys see the workspace, managers their team, users their own records. Every tool call is recorded against the person.
Claude · connected to Graciax CRM
YOU
Find every call last month where the customer mentioned pricing, and tell me which reps handled the objection best.
CLAUDE search_call_transcripts get_team_kpis
Found 23 calls mentioning pricing. Priya R. converted 5 of 7 by offering the construction-linked plan. Sunil M. lost 4 of 6 without proposing an alternative.
  • Top objection: “cheaper at Lodha” (9 calls)
  • Best rebuttal: possession-timeline comparison
  • Suggested: share Priya’s 04:12 clip with the team
YOU
Create a task for Sunil to review that clip by Friday.
CLAUDE create_task
Done. Task assigned to Sunil M., due Friday 17:00, linked to call #4812.
AI you can put in front of customers

Powerful because it’s controllable.

Approvals and Undo

Reads are free. Writes queue as approval cards unless you say otherwise. Undo replays an agent’s changes in reverse.

Privacy by redaction

Names and phone numbers are swapped for tokens before a prompt is built. Anything touching a person runs as a tool call inside your account.

Calling compliance built in

Consent records, DNC honoured, calls only 8am to 9pm in the lead’s timezone, and a non-editable AI disclosure at the start of every call.

Priced before it runs

One prepaid AI wallet, no per-seat AI fee. Every scheduled action shows its credit cost up front, with daily caps per agent.

+0
Active Companies
+0
Users Onboarded
+0K
Payslips Generated
0.9%
Uptime SLA
We replaced three separate tools with Graciax. Sales, HR and billing finally talk to each other, and my team actually enjoys using it.
A growing customer
Director, Manufacturing SMB — read all reviews
How it works

From enquiry to booked meeting,
without anyone picking up a phone.

1

A lead arrives

Website form, Meta Lead Ads, WhatsApp, property portals or a missed call. It lands in the CRM with its source.

t + 0s
2

The voice agent calls

Introduces itself as AI, qualifies budget and intent in the lead’s language, and books a slot or transfers to a rep.

t + 90s
3

Everything is written down

Transcript, summary, recording and a follow-up task appear on the lead. Your agents tag, score and assign it.

t + 4 min
4

You approve, it executes

WhatsApp follow-ups, budget changes and anything customer-facing wait in your approvals queue. One tap and it runs.

whenever you say
Questions

Straight answers about the AI

Does the AI really call my leads?
Yes. Voice Agents ring a new lead about ninety seconds after it arrives, on a number you own or rent from Graciax, say they are an AI, qualify the lead and either transfer to a person or book a callback in a real free slot. Calls only go out between 8am and 9pm in the lead’s timezone, consent and do-not-call lists are honoured, and unanswered calls are never charged.
What can an AI agent do without asking me?
Read anything it is scoped to: leads, calls, transcripts, tickets, KPIs. Writes that send, spend or hire wait in an approvals queue by default. You can loosen that per agent, for example letting a Triage agent assign leads on its own, and every run is logged with an Undo.
Is my customer data sent to the AI provider?
Names and phone numbers are replaced with tokens before a prompt is built. The model works on the redacted record; anything that touches a real person runs as a tool call inside your own workspace. You can also bring your own model key.
Which AI models does Graciax use?
Claude, Gemini, GPT and Grok models are available, and you pick the model per agent or per chat thread. Faster models handle high-frequency checks; stronger models handle strategy, reports and calls. Voice runs on five engines, Standard, Natural, Vivid, Swift and Premium, in 76 languages including Hindi, Tamil, Telugu, Malayalam, Marathi and Bengali.
Can the AI handle WhatsApp and SMS too?
Yes. Connect your business WhatsApp number through any of fifteen providers and every chat lands in a shared inbox. A WhatsApp receptionist agent answers first, and the moment a person replies the agent stops on that thread. Forty SMS gateways share one outbox, and agents can text or email inside approved templates with your approval. One CRM handles calls, WhatsApp, SMS and email on the same lead.
How is AI priced?
Through a prepaid AI wallet, not a per-seat AI fee. Every scheduled action shows its credit cost before it runs, each agent has a daily cap, and the wallet stops at zero without touching live calls or campaigns. See how AI is priced.
Can I use my own AI tools instead?
Yes. Graciax exposes CRM and HRMS as MCP servers. Add Graciax as a connector in Claude.ai with OAuth, or paste one key into Cursor or Claude Code. Keys inherit the role of the person who made them and every tool call is audit-logged.
Get started

Hire your first AI agent
this week.

Book a demo and watch a voice agent call a test lead, an agent triage your real pipeline, and Claude answer questions about your business.